Ida means to prosper
Everyone should have the opportunity to thrive.
Ida builds pathways for change across individuals, communities and the wider immersive technology sector.
Through joyful community building via Partnerships, the Ida Network, our Research, and Training,
we work collectively to dismantle barriers, celebrate diverse talent, and create a more equitable industry for all.
Ida Meet Up in Leeds, Event Supported by XR Stories. Photo by Katie Edwards.
Ida Event in Bristol, Event Supported by MyWorld & Watershed. Photo by Boo Andrea.
The Ida Mission
We are committed to building a diverse and inclusive sector where all are valued. By driving collective meaningful change, we ensure that the technology sector evolves to truly reflect and embrace the diversity of its contributors, enabling individuals and organisations to thrive.
We believe true change begins at the grassroots, by fostering a community that is non-judgemental, determined, and joyful.
At Ida we strive to creatively open up new ways of connecting and being to inspire change on an individual and collective level.
We are dedicated to dismantling the systems of oppression present in our industry and society, challenging traditional norms to create an environment where new possibilities, collaborations, and opportunities can flourish, enabling everyone to prosper.
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